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	<title>Subject Matters</title>
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		<title>Web Design &amp; SEO</title>
		<link>http://subjectmatters.com.au/website-design-seo-sydney-australia/</link>
		<comments>http://subjectmatters.com.au/website-design-seo-sydney-australia/#comments</comments>
		<pubDate>Wed, 07 Mar 2012 03:39:14 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Web Design Sydney]]></category>
		<category><![CDATA[SEO Australia]]></category>
		<category><![CDATA[SEO sydney]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/?p=302</guid>
		<description><![CDATA[A good template goes a long way. If you don’t have thousands of spare bucks for an online presence but you know that a website will drive your business and strengthen your brand, Subject Matters can help &#8211; by adapting one of many available templates into a unique online experience. Give us the gist, hand [...]]]></description>
			<content:encoded><![CDATA[<h4>A good template goes a long way.</h4>
<p>If you don’t have thousands of spare bucks for an online presence but you know that a website will drive your business and strengthen your brand, Subject Matters can help &#8211; by adapting one of many available templates into a unique online experience. Give us the gist, hand over the reins and we’ll create a website that’s on-brand and search engine-friendly.  </p>
<h4>A typical Subject Matters experience:</h4>
<p>Let’s say you&#8217;re a personal trainer. You don’t need anything too complicated. Send us a blurb about yourself, your services and contact details, and for a few hundred dollars, we’ll buy you a domain name, select some imagery, lay out your page and have your website up and running within a couple of days. A restaurateur might do it a little differently. They’d send through a logo, some text, menus and images and Subject Matters would adapt it into a multiple page website for under $1,000. (Just like this site, which is template driven.)  If promotional writing is a little too daunting, we can pull together your entire online package for $1,500. Easy as.  </p>
<h4>Feed the Google muscle.</h4>
<p>SEO is in our genes. We know what we’re doing because we’ve been doing it successfully for years. Our targeted keyword analysis, writers and link-building network will ensure that you’re at the top of the search lists, and top of your game.</p>
<div class="alignright" style="margin-top:26px"><a href="http://wattletreecentre.com.au"><img src="http://subjectmatters.com.au/wp-content/uploads/2012/03/Wattletree_Centre2.jpg" alt="" title="Wattletree_Centre" width="250" height="190" /></a></div>
<p><i style="font-size:14px;"><br />
&#8216;Subject Matters took charge of our project on a Monday and delivered it to us by Friday. They instinctively knew what we needed and created a website we could be proud of. At less than half the price of all other quotes, with no extras charge for changes and additions, we couldn’t be happier.&#8217; </i><br />
<b>Mimi Trebish &#8211; Wattletree Centre</b></p>
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		<title>Sanctuary Cove DVD</title>
		<link>http://subjectmatters.com.au/sanctuary-cove-dvd/</link>
		<comments>http://subjectmatters.com.au/sanctuary-cove-dvd/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 10:20:49 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/?p=258</guid>
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		<title>YOTS Volunteer Video</title>
		<link>http://subjectmatters.com.au/yots-volunteer-video-2/</link>
		<comments>http://subjectmatters.com.au/yots-volunteer-video-2/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 05:44:59 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/blog/?p=7</guid>
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		<title>Refresh the West Campaign</title>
		<link>http://subjectmatters.com.au/refresh-the-west-video-production/</link>
		<comments>http://subjectmatters.com.au/refresh-the-west-video-production/#comments</comments>
		<pubDate>Sat, 04 Feb 2012 11:04:31 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/blog/?p=24</guid>
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		<title>ING Direct Webisode</title>
		<link>http://subjectmatters.com.au/ing-direct-video-production/</link>
		<comments>http://subjectmatters.com.au/ing-direct-video-production/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 23:33:18 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/blog/?p=76</guid>
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		<title>Video Production</title>
		<link>http://subjectmatters.com.au/video-production-sydney/</link>
		<comments>http://subjectmatters.com.au/video-production-sydney/#comments</comments>
		<pubDate>Sat, 12 Feb 2011 05:57:18 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Video Production Sydney]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/blog/?p=153</guid>
		<description><![CDATA[Sanctuary Cove DVD Client: Mulpha Australia Description: Subject Matters pulled together every aspect of this sales reel for Sanctuary Cove. We scripted one version for an international market of mostly Chinese investors, and another for the local home-buying market and featuring Andrew Winter, seen here. We cast actors, found locations, shotlisted and scheduled three days [...]]]></description>
			<content:encoded><![CDATA[<div id="cove"></div>
<h3>Sanctuary Cove DVD</h3>
<h4>Client: Mulpha Australia</h4>
<p><iframe src="http://player.vimeo.com/video/23470075?title=0&#038;byline=0&#038;portrait=0" width="480" height="270" frameborder="0"></iframe></p>
<h3>Description:</h3>
<div style="padding: 16px 70px 30px 8px;line-height:1.5em">
Subject Matters pulled together every aspect of this sales reel for Sanctuary Cove.  We scripted one version for an international market of mostly Chinese investors, and another for the local home-buying market and featuring Andrew Winter, seen here.  We cast actors, found locations, shotlisted and scheduled three days of shoots.  On location, we directed every shot using state-of-the-art cameras, managed the schedule, the actors, hair, make-up and catering!  Andrew Winter loved his script and our client says the result is better than he ever imagined.
</div>
<h3>YOTS Volunteer Video</h3>
<h4>Client: Youth Off The Streets</h4>
<p><iframe src="http://player.vimeo.com/video/23470298" width="480" height="280" frameborder="0"></iframe></p>
<h3>Description:</h3>
<div style="padding: 16px 70px 30px 8px;line-height:1.5em">A classic Subject Matters production for a pro bono, charity client.  Once briefed, Susan researched, scripted and got stuck into pre-production, while Jen scheduled an intense, one-day shoot that included 10 interviews in five locations, snaffling free equipment hire for the purpose.  All-rounder that she is, Jen then did camera, lighting, editing and sound, delivering to a brief that specified an upbeat, positive end result.  Stay tuned for more work with Youth off the Streets.  </div>
<h3>Refresh the West Campaign</h3>
<h4>Client: Yahoo 7</h4>
<p><iframe src="http://player.vimeo.com/video/19852517" width="480" height="270" frameborder="0"></iframe></p>
<h3>Description:</h3>
<div style="padding: 16px 70px 30px 8px;line-height:1.5em">Our client @www Digital needed some online videos for a campaign called Refresh the West, a movement to bring about positive change in the management of the West Australian newspaper.  The result was a series of four emotionally-charged videos which gave a human face to the campaign, thanks to the frank outpourings of newspaper distributors like Ken Dreghorne, featured here.  Really strong content on a very modest budget.  </div>
<h3>ING Direct Webisode</h3>
<h4>Client: @www Digital</h4>
<p><iframe src="http://player.vimeo.com/video/19815885" width="480" height="270" frameborder="0"></iframe></p>
<h3>Description:</h3>
<div style="padding: 16px 70px 30px 8px;line-height:1.5em">Commissioned by our client @www Digital, as part of the ING Direct website project, we devised the concept, scripted, cast and wrangled ING Direct customers and staff to appear in a series of two-minute online videos. Four days of shooting ensued, then Jen wrapped it up with some tidy editing. This is one of our favourites in the series, with the charming Ian Robertson, our DIY Super customer.</div>
<div id="billabonggirls"></div>
<h3>Billabong Girls TVC</h3>
<h4>Client: Billabong Australia</h4>
<p><iframe src="http://player.vimeo.com/video/19851638" width="480" height="270" frameborder="0"></iframe></p>
<h3>Description:</h3>
<div style="padding: 16px 70px 30px 8px;line-height:1.5em">Shot on location in Hawaii, this 30-second TVC was delivered as one part of the Billabong Girls marketing campaign, accompanied by a 15-minute marketing presentation and a DVD for retailers.  Working with this vibey bunch of surfer/models was spontaneous and fun, with Jen editing the vision on site and getting client approvals each step of the way.</div>
<h3>Fashion Police Television Segment</h3>
<h4>Client: Channel [V]</h4>
<p><iframe src="http://player.vimeo.com/video/19852099" width="480" height="260" frameborder="0"></iframe></p>
<h3>Description:</h3>
<div style="padding: 16px 70px 30px 8px;line-height:1.5em">Partner Cleo magazine and sponsor Maybelline approached Channel [V] to record their fashion award event so Jen created this sponsored segment to be broadcast within the awards show. The segment won her a PROMAX nomination for Best Editing and highlights Jen’s ingenuity with client integration, not to mention the comedic talents of one James Mathison… </div>
<h3>Air Samoa Campaign</h3>
<h4>Client: TripleM</h4>
<p><iframe src="http://player.vimeo.com/video/19853069" width="480" height="360" frameborder="0"></iframe></p>
<h3>Description:</h3>
<div style="padding: 16px 70px 30px 8px;line-height:1.5em">Advertising client Air Samoa sponsored this on-air/online promotion for TripleM.  Jen shot and edited this coverage in an hour and it was online before the radio show finished, so on-air talent could direct their listeners to the full visual experience of what they’d just heard.</div>
<h3>Avocado Australia Webisode</h3>
<h4>Client: Harry M Miller Group</h4>
<p><iframe src="http://player.vimeo.com/video/19883220" width="480" height="270" frameborder="0"></iframe></p>
<h3>Description:</h3>
<div style="padding: 16px 70px 30px 8px;line-height:1.5em">Harry M Miller Group manages one of Australia&#8217;s largest banks of talent, including health expert, author and avocado advocate, Zoe Bingley-Pullin. For this client, Jen pulled together a series of 8 recipe videos, and managed to pick up a few cooking tips along the way.</div>
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		<title>Because your Subject Matters.</title>
		<link>http://subjectmatters.com.au/because-your-subject-matters/</link>
		<comments>http://subjectmatters.com.au/because-your-subject-matters/#comments</comments>
		<pubDate>Tue, 08 Feb 2011 04:13:26 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Information]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/blog/?p=86</guid>
		<description><![CDATA[Subject Matters is an experienced, affordable video and website production service. We make polished, original videos for web, and for all devices; we also make excellent websites and ensure people can find them. Across the board our work is fresh, our approach is direct and our rates are reasonable. No job too big, too small [...]]]></description>
			<content:encoded><![CDATA[<p>Subject Matters is an experienced, affordable video and website production <http://subjectmatters.com.au/>  service.  We make polished, original videos for web, and for all devices; we also make excellent websites and ensure people can find them.  Across the board our work is fresh, our approach is direct and our rates are reasonable.</p>
<h4>No job too big, too small or too anything.</h4>
<p>Collectively we have managed everything from large-scale TV events to the most meticulously crafted online promotions. We’ve made videos for international banking corporations, national radio networks and demanding small businesses. We don’t scare easy.  </p>
<h4>Your briefs and how to fill them.</h4>
<p>Interpreting a brief and delivering the right creative solution are two of the things we do best. Our jobs are frequently collaborative affairs that call on a stable of like-minded specialists including designers, technicians, crew and talent.  </p>
<h4>Multi-tasking is our middle name  </h4>
<p>Each member of our small team can do a number of things well.  Saves you money.  &#8217;nuff said.</p>
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		<title>Billabong Girls TVC</title>
		<link>http://subjectmatters.com.au/billabong-television-production/</link>
		<comments>http://subjectmatters.com.au/billabong-television-production/#comments</comments>
		<pubDate>Sun, 06 Feb 2011 21:59:07 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/blog/?p=73</guid>
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		<title>CMC Rocks Nth Queensland</title>
		<link>http://subjectmatters.com.au/cmc-television-production/</link>
		<comments>http://subjectmatters.com.au/cmc-television-production/#comments</comments>
		<pubDate>Sat, 05 Feb 2011 20:08:42 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://subjectmatters.com.au/blog/?p=43</guid>
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		<title>YOTS Volunteer Video</title>
		<link>http://subjectmatters.com.au/yots-volunteer-video/</link>
		<comments>http://subjectmatters.com.au/yots-volunteer-video/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 10:23:13 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Videos]]></category>

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